Probably my favorite menthol blend of any brand I have tried. Don't go to fast or it will get ya though. I like this stuff better than Ozona's President and Poschl's Gletscher Prise...maybe just because this is new to me and I have gotten a little weary of clumpy snuff. This is just a totally different animal. I am discovering that I am a camphor fan over Eucalyptis. Live happy, Renaissance Man Buy Wilsons Menthol Plus snuff online at the Snuff Supermarket.